Dec 3, 2018
About Jeff Morris
Jeff Morris is the founder and CEO of Helicx. Helicx helps
organizations create new customers and turn existing customers into
raving fans by elevating the needs of the customer to design the
processes needed to drive sales leads and employee engagement.
Today’s multi-channel, multi-cultural world has changed the way
customers buy. Jeff has 30 years of experience in marketing and
mapping the customer experience. He is a serial entrepreneur,
founding his first company in 2002. He is also a corporate speaker,
widely respected for his skills understanding the psychology behind
why your customers buy and how your employees can help you
“sell.”
He is currently working on a book: Give Love, Get Love: A highly
effective sales process for the rest of us.
In this episode Virginia and Jeff discuss:
- The power of VALUES BASED MARKETING for growing a business where people love to work and customers love to buy.
- The single most important strategy you MUST implement for your brand to stand out from the crowd
- The dangers of ignoring what your customers REALLY need
- How to get YOUR message heard above the din of the industry leaders
- How shift from transactional to connected relationships with your consumer
- How to out market your category kings!
- How to use LinkedIn to begin building meaningful relationships inside the companies you most want as clients!
Key Takeaways:
- Selling on price will create a crisis in your business
- You must leverage human desire to join in community to elevate your brand
- Trust à Belonging à Purpose
- The internet has dramatically changed consumer behaviors, so we need to change our approach
- No one wants to be sold, everyone is looking to buy
- Show your tribe you are just as vested in their success as they are
- Relentless prospecting is essential to business success
How to reach Guest:
- Contact Jeff for your complimentary Values Marketing Mastery Call! jeff@helicx.com
- FB: https://www.facebook.com/Helicx-1434946100074934/